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Exhibiting at Marketing Showcase

With a growing portfolio of Augmented Reality (AR) and Virtual Reality (VR) work, we were thrilled to join forces with the team at Marketing Showcase to host a new feature called ‘The Innovation Lab’ at their recent event in Liverpool. Visiting marketing professionals could see the latest immersive technology shaping the […]

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New office a reality for interactive experience company

Exhibit Interactive, known as EI, are an event technology business which started out less than two years ago with a virtual address in Coventry, has just moved to new premises at Blackminster Business Park in Evesham. Previously based at Pure Offices’ in Warwick, ei moved to its new home earlier […]

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Immersive marketing for the construction industry

Immersive marketing is bringing BIM to life and engaging audiences in new and exciting ways. BIM is now being adopted widely across the construction industry as an effective means of communicating and transferring detailed information accurately along a project timeline. It’s a demonstration of how technology is evolving to help […]

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The Exhibition Stand of the Future revisited

Back in 2012, while at my previous job, I was asked by a PR agency to design what I thought an exhibition stand would be like in 5 years’ time. He wanted to try and create an online conversation to help with SEO. As we approach 2017 I am taking […]

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What draws a visitor to an exhibition stand?

What draws a visitor to an exhibition stand? I recently saw a competitor’s website where a customer of theirs was praising how their exhibition stand was ‘creating a buzz’. Really? No physical display structure consisting of a branded wall and product plinths is going to create a buzz. Even if […]

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The rise of Proprietary Events

As the name suggests, a proprietary event is an exclusive event that is owned and controlled by you. An event that is far away from the competitive exhibition hall. By focusing on only one company or brand, distractions from competitor and sponsor messaging are removed from the equation. As a […]

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Getting more from your investment in BIM

Building Information Modelling (BIM) is an intelligent 3D CAD model based process that equips architecture, engineering, and construction professionals with the insight and tools to more efficiently plan, design, construct, and manage buildings and infrastructure. The leading software used is Revit and is part of the Autodesk family of software. […]

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